OnEBoard Chat: Understand YouTube Settings and Customize Your Channel

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OnEBoard's Peggy K gave a tour of YouTube channel settings, focusing on account settings, channel customization, and other features for creators. 

This week's Meet background is "cyperpunk penthouse".

Find your YouTube settings by clicking your profile icon
and selecting either "Settings" or "YouTube Studio"

Topics

Peggy toured the YouTube Settings tab and YouTube Studio channel settings and customization options.
The OnEBoard crew also discussed keeping up with new settings, finding settings mistakes, using YouTube's AI inspiration tools, and monetization eligibility.


1. Manage your account: Settings (www.youtube.com/account)
  • Google Accounts and YouTube
  • General Settings
  • Notification Settings
  • Privacy Settings
  • Advanced Settings and Default Channel
2. Manage your account: YouTube Studio (studio.youtube.com > Settings)
  • Channel basic information and tags
  • Is your channel Made for Kids? (probably not)
  • Allowing interest-based ads and Clips
  • Advanced feature eligibility and verification
  • Channel permissions to add managers and editors
3. Customize your channel (studio.youtube.com > Customization)
  • Profile branding with banner, picture, name & handle
  • Translate your channel title & description
  • Add links to your website and social media profiles
  • Add a video watermark
  • Enable your channel Home tab and add sections to your channel layout
4. Publish content on your channel
  • What are long-form videos?
  • What are YouTube Shorts?
  • Limitations to start livestreaming
  • Publish Posts (images, polls, quizzes) 
  • Enable your channel Community
  • Create Playlists and Podcasts (a type of Playlist)
  • Publish from YouTube, YouTube Studio or your channel's Posts tab

Takeaways

  • You access YouTube with your Google Account. Be sure to use the right type of account (personal or business) for your channel. 
  • Do NOT share your Google (and YouTube) account sign-in. Instead use channel permissions to add Managers and Editors to allow others to securely manage your channel. Brand Account permissions may also be available, but those are not as secure and have less granular options.
  • Only enable notifications you are truly interested in to prevent notification fatigue.
  • Use your channel! Peggy says: "Be active and get your advanced features because that's what you really need for a lot of the best features for creators." 
  • Review your channel Profile description and links to make sure they are up-to-date. Consider translating the channel description if your channel has an international audience.
  • Make sure you understand the settings before you change them. The YouTube Help Center has more information.
  • Audit your YouTube channel to manage new settings and fix mistakes. Nina says: "You need to go through your own manager strategy and do the audit every now and then. I'm not saying every week, but at least one or two times for the year is obligatory." 
  • Use the data in YouTube Analytics to understand your audience and refine your content strategy.

Related Resources

 
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