In the September OnEBoard Twitter chats we discussed how to use Artificial Intelligence to create content, Google Meet basics, creating presentations and webinars, and using video content for marketing.
Thanks to August chat hosts Nina Trankova, Molly Youngblood and Peggy K, and to everyone who joined the discussion!
Discussions are every Sunday at 11AM PST/6PM UTC, and everyone is welcome to participate.
Open the #OnEBoardChat hashtag on Twitter to follow the latest conversation or follow our upcoming hosts to make sure you don't miss a conversation.
Upcoming discussions:
- October 2: Carbon Footprint (co-hosts @ninatrankova and @stavreva)
- October 9: Google Meet 101 (host @ninatrankova)
- October 16: Google Ads (host @mygeigermeister)
- October 23: Internet Identity (host @peggyktc)
- October 30: Google Accounts (host @sillyposts)
Here's what we discussed in August:
September 4: Artificial Intelligence (AI) and Content
Host: Molly Youngblood (@mygeigermeister)
Q1 (link): How can AI technology convert text to video?
Q2 (link): How is AI changing the SEO (Search Engine Optimization) landscape?
Q3 (link): How can you take a few words to create blog posts and social media posts?
Takeaways and Tips
A1. I've been playing around with the Lumen 5 software. It's been giving me some options on converting blog posts to long form video format. Still testing but I like tool.https://t.co/jf21zcALn4#OnEBoardChat
— Mark Barrus 🌎 Digital Marketing (@MarkBarrusHypno) September 4, 2022
A2. AI is the present and the future
— Chris Tweten 🍁 | SaaS SEO (@ctwtn) September 4, 2022
AI powered keyword research, topic clustering and copywriting are proving to be incredibly powerful already#OnEBoardChat
These AI to text avatars are actual human beings and not robots
— Molly Youngblood (@mygeigermeister) September 5, 2022
What I find interesting is if you have a green screen and the pro package you can actually create an Avatar of yourself
Check this out here https://t.co/YwSf02u7QB#OnEBoardChat
Writer's block can be overcome with initiating ideas with the use of AI. Sometimes it's hard to get an idea off the ground, and AI can make a suggestion or two that might give me an inspiration to start writing in a different direction. Use vs abuse, IMHO#OnEBoardChat
— Mark Barrus 🌎 Digital Marketing (@MarkBarrusHypno) September 4, 2022
September 11: Google Meet 101
Host: Nina Trankova (@ninatrankova)
Q1 (link): What are your favorite Google Meet features?
Q2 (link): Which Google Meet feature is potentially best suiting the "Helpful Content" Google Search algorithm update?
Q3 (link): How many apps work with Google Meet?
Takeaways and tips:
Some of my favorite Meet features include:
— Molly Youngblood (@mygeigermeister) September 11, 2022
Backgrounds
Noise reduction
Messaging
Turning camera on/off
Turning audio on/off
Leave Meeting Notification when others don't join#OnEBoardChat
A2: Live streaming from Google Meet to YouTube is indexing the video instantly on the new Videos page in Search Console. For the recent "Helpful Content" Search algorithm update this is potentially the fastest content to rank your brand. #GoofleMeet101 #OnEBoardChat
— Nina Trankova - 🇧🇬4🇺🇦OnEBoardChat (@NinaTrankova) September 11, 2022
September 18: Presentations and Webinars
Host: Peggy K (@peggyktc)
Q1 (link): What are the elements of a good presentation or webinar?
Q2 (link): What is your favorite platform for webinars and online presentations?
Q3 (link): What software do you use to create a presentation?
Takeaways and tips:
A1:
— Monika Schmidt🇺🇦😷2screws💙💛 (@moniscope) September 18, 2022
Start with an eye catcher
Stick to 1 topic
Keep it simple#OnEBoardChat💚💙
⚠️👋If you ignore audio and video in your presentation, you risk the participants ignoring you! It's beyond me why not self - check!!! Google Meet has it handy https://t.co/1okJpDCGjo #OnEBoardChat #presentations
— Nina Trankova - 🇧🇬4🇺🇦OnEBoardChat (@NinaTrankova) September 19, 2022
As a non-speaker, I evaluate the success of my attendance on three things:
— Somnath Datta (@sillyposts) September 19, 2022
1. How much of the speaker's thought got through to me?
2. Was he able to have my attention for the entire duration?
3. Did I learn something new/interesting about the topic?#oneboardchat
I find the shorter the presentation, the better. Don't try to solve the world's problems. Be real pithy and value added.
— Bob Danley (@Cypseloides) September 18, 2022
August 25: Video content and marketing
Host: Molly Youngblood (@mygeigermeister)
Q1 (link): How do you use video content to broadcast your message?
Q2 (link): What are some tips to create successful video content?
Q3 (link): How do you use video content to increase traffic to your website?
Takeaways and tips:
A2: Be authentic to your audience first!
— Nina Trankova - 🇧🇬4🇺🇦OnEBoardChat (@NinaTrankova) September 25, 2022
1️⃣☝️Create Shorts
Grab attention by video but add a helpful article to it.
2️⃣ Life stream to avoid laborious video cutting and speed up Helpful Content indexing. #OnEBoardChat #videocontent
A2 General tips
— Peggy K (@PeggyKTC) September 25, 2022
* Engage your audience in the first seconds
* Tell a story
* Make sure you have good lighting, audio, visuals
* Keep your audience in mind
* Optimize for the platform #OnEboardChat
A3: Augmenting "quality" traffic is important. Align your website/channel goals with the various best practices to achieve the result. Stay away from dubious schemes that promises windfall results. It never holds in the long run. Aim to earn trust. #oneboardchat
— Somnath Datta (@sillyposts) September 26, 2022
#OnEBoardChat
— Mark Barrus 🌎 Digital Marketing (@MarkBarrusHypno) September 25, 2022
A2. I find it interesting to check the Google cloud API checker for videos too. I will take a screenshot and check for image annotations. Helpful overall, and for Google Business Profile. https://t.co/eZcLrji4wL
I work with someone who makes a short weekly video and links to the video on YT from their weekly email for subscribers.
— Adel Brown (@adelbrown) September 25, 2022
After a few days, posts the link on FB.
YT subscribers has grown to 300,000+ in 2 years. Some videos are getting 400k views.
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Join the conversation with us next Sunday!
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