OnEBoard Chat: Manage Your Business Reviews with Molly Youngblood

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This week Molly Youngblood joined OnEBoard to chat about how businesses can manage reviews on their Google Business Profile in Google Maps

There was a wide-ranging discussion about how businesses can encourage and handle reviews and photos on their Google Business Profile. Reviews can appear in Google Maps and Google Search.

Topics

Molly Youngblood's Video Guide to Google Business Reviews

Topics covered in the discussion about reviews on Google Business Profiles included: 
  • The importance of reviews for businesses.
  • Strategies for encouraging customers and clients to post a review.
  • Why businesses should respond to reviews, especially negative reviews. 
  • How businesses can spot and respond to fake reviews. 
  • Understanding the Business Profile review guidelines. 
  • The psychology of customers and reviewers.
  • Adding photos and videos to Business Profile listings.
  • Whether it's appropriate for business owners to add AI-generated images.
  • How Google prompts users to add reviews and photos to business listings.

Takeaways

Mind Map of this week's OnEBoard Chat discussion.

Molly Youngblood: "The very best time to ask for a review is right after a positive customer interaction." 

Molly Youngblood: "Review not only publicizes a business but it actually helps with ranking, right, so it actually helps with ranking a Google business profile." (Molly Youngblood, 00:06:24)

Andrew (from the live chat): "Responding to negative reviews shows the public you're willing to discuss things. Much better than just not responding at all.".

Molly Youngblood: "If it doesn't violate the guidelines, Google will not remove the review." 

Nina Trankova: "Please go to the maps. You guys and everyone who's watching and the guys who are viewing us, read the Google maps. I love reading it as a book. Scroll what people leave like reviews. It's so interesting because people come from every corner of the world, from a variety of occupations and mindsets and you see the photos they took and what they've written. It's super interesting."

Nina Trankova: "If you are running or managing a businesses, like I do consulting, ...  don't give reviews to those businesses. It is a violation. So I don't give reviews to my clients. Even if I'm consuming some of the services, it's not allowed because we have these contracts, I get paid. So it's a conflict of interest."

Bob Danley on posting photos: "So as a generic suggestion, I would say that take a photo, but make the most important part of the photo right in the middle. So that if your photo is too big and it gets cropped, the middle part, which is the most important, is still there. So, but I would say 1920 by 1920 square or uh 1920 by 1080, which is a typical landscape size for just about anything that you post anywhere online."

Related Resources

▶ Join the next OnEBoardChat on YouTube on May 25.
🔔 Subscribe to the OnEBoard YouTube channel and enable notifications so you don't miss an episode!

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